Campaigns
This season we are partnering with nonprofit organization First Book, to begin a gifting initiative for children in need of books and educational resources. The #SPELLITOUT campaign aims to raise awareness of First Book’s ongoing efforts to transform the lives of children from low-income families, by making new, high quality books available on an ongoing basis.
The Unwritten Collection is a strong platform for spreading literacy through the work of First Book. It is an innovative collection that reinterprets and reimagines alphabetic and numeric shapes, speaking to the power of written word and self-expression. Unwritten provides a platform for individuals to write their own story, and we hope to enable children to have the same opportunity. Each piece of jewelry sold from the Unwritten Collection will result in a book donation, through First Book, to a child in need. With the donation of a book, a child’s potential can be unlocked. Shop the Unwritten Collection now and spread the word – the written word.
For more information on First Book please visit www.firstbook.org
*Please note that this initiative will run through Dec 31, 2016, and the equivalent of one book donation is $3.00. Sales in the following states will be excluded from the promotion: Massachusetts, Alabama, South Carolina, Illinois, Hawaii, and Mississippi. Sales outside of the United States will also be excluded.